Goals Don’t Work—People Do: The Challenge of Gaining Employee Buy-In

You’ve set the goals for the quarter. Now comes the real work.  Because let’s be honest: businesses don’t hit targets, people do.  Getting your team’s buy-in isn’t optional. It’s the secret to getting things done. Buy-In is more than a memo Getting buy-in isn’t just about announcing a new goal at the Monday meeting or…

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Remarkable Communication: Use Consistency For Eye-Opening Clarity

In a recent study, a major retailer wanted to increase sales across all its locations. Researchers split employees into two groups: Group A was promised five percent of any revenue increase each month. Group B was promised biweekly performance reviews.  The results?  Group A’s sales didn’t budge, while Group B saw a seven percent jump…

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Sharing Goals: Focus on Conversation, Not Commands.

An essential component of a mystery novel is explaining the motive for the crime.  The motive gives the story its purpose—it’s the current that propels every twist and turn. When the motive and solution are revealed, all the pieces fall into place.  Likewise, when you share your business plans and goals with your employees, it’s…

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Practical & Powerful: Why Your Business Mission Statement Matters More Than You Think. (The Worksheet)

“Mission statements, So woo.” I understand why so many people still think of mission statements as unnecessary embellishments.  Mission statements can often feel aspirational at best, vague and self-centered at worst. It’s what happens when your mission statement isn’t practical. Think of your mission At first glance, it seems so conceptual.  A mission statement feels…

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Managing Expectations: The Ultimate Ingredient For Business Confidence. (The Worksheet)

Managing expectations is one of my favorite phrases. It encapsulates the importance of being clear and explicit.  But in business, people often overlook this crucial practice, leading to misunderstandings and unmet goals. Just ask Tanya Osensky, or Katie Sparks-Moore, or any attorney who has navigated the complexities of drafting or amending contracts. Don’t skip the…

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