Achieving work-life balance means knowing what makes us content, both in work and outside of it. Letting your employees bring their personal goals into the workplace will create a strong working culture, with a happy team.  The secret is having everybody use the same structure for managing their goals, so they can be aligned with…

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value proposition

It has finally happened: it is 2020 and your business advantage is all about service.  Back in 2018, I spoke at Jim Moran Institute Small Business Leadership Conference. My talk was a workshop to focus attention on how customers buy, rather than how businesses sell.  The theme that year was “It’s all about the customer”.…

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In the first four Rocky movies, he fights three different opponents. While, admittedly, the narrative arcs of the movies follow similar lines, the training plans differ significantly from one movie to the next.  In each film, he has different strengths and weaknesses. Most notably, a hit to the eye damages his peripheral vision for the…

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Goals, Success, and Growth don’t come about with plans alone: they require good habits. Habits — or behaviors — that produce the right results.  But habits, we all know, are hard to break. This means they are also hard to form: for every new habit we must break an old one.  Here are a few…

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A question I have heard many times, though expressed in different ways.  It might be:  “A brand is a logo and colors, right?” Or else: “I am my brand, what else do I need?” It is not always clear what a brand is, or why it matters to a business.  Branding is everything you do…

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Learn the Lessons

Last week we discussed the risks associated with making hiring decisions based exclusively on company culture.  If your business lacks a diversity of ability and thought, it will struggle to grow and develop.  This week, let’s dive into a few of these risks to see them in action.  Skills diversity You will always need people…

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The bad?  But this blog often stresses the importance of values, guiding principles, and culture. Employees respond to working environments and shared goals.  What is “bad” about hiring for culture? The challenge For one thing, it is easier said than done.  A description of corporate culture is challenging enough for any business to achieve. People…

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Your team now works from home: how do you communicate? How are you organizing meetings? And are you having meetings when you should be sending memos? To run fewer meetings and get better results, join my workroom on Tuesday, the 28th April: Master Your Meetings. We will do the work together to build your meeting…

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“Will our current self-isolation change business forever?” The question everybody is asking. People want to know if things will ever “get back to normal” and what life will look like when it does. Will it be a new normal? In two particular ways, we can hope that it will. One: Risk is real  The next…

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