Control your business with a strong value proposition and business process.

Ask 12 Italian grandmothers for their tomato sauce recipe, and you will get thirteen different answers. They will all use tomatoes, olive oil, basil… but the quantities will vary, as will the one special ingredient everyone has.

Every business has to have a loyal clients, dedicated employees, and business goals, but the specific recipe is unique to each entity. I examine each business to discover what their special, unique recipe is, and build a plan for all those separate ingredients to function well together, so business owners can focus on what they do best: their craft.

Dedicated Employees

Are you hiring people for the long term?

Loyal Customers

Do your customers know what makes you special?

Business Goals

Are you focusing on what you can control?

Business Management

What is keeping you up at night?

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Follow my thoughts on all aspects of business I cover: competition, product, revenue, leadership and innovation.

Latest Posts...

Don’t forget your lesson plan for the office

By Rebecca | Sep 22, 2020

You remember school, and then school ended and you had some training at work, and then you were the boss, and you started your own business. At some point that formal “learning” ended. But is “learning” actually complete? Continuous improvement If you answered yes then you are probably not a regular reader of this blog.…

How to use WIIFM (what’s in it for them)

By Rebecca | Sep 15, 2020

Trust your customers to know what they want. And when you sell to other businesses, those are mainly business-related achievements. But businesses are still run by people, and people are ultimately driven by the WIIFM urge. Saying “what’s in it for me” conjured too many negative stereotypes, so allow me to debunk this impression right…

Business Continuity: Why and How

By Rebecca | Sep 8, 2020

The following is a recording of an online conversation I had with Tanya Osensky about business continuity: what it is, why it matters, and how to do it. I shared this as part of my Events list, but I am receiving always more questions about this subject matter, so it is worth highlighting as its…

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