Why are you managing your business?

This blog talks about business management. Indeed my whole business is about the craft of business management.  And if the business is the idea, management is what turns the idea into action.  But what are you managing, exactly? How do you manage an “idea” into a “reality”? The best way to answer this question is…

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Write job roles, not job titles

What has to happen in your business? This is an easy one.  Sales, marketing, human resources, finance, and let’s add legal and customer service. To begin with, anyway.  Here’s the catch: imagine you hire a new marketing employee. And you tell this person to “do marketing”.  What are they doing all day? Is it what…

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The only two things that your employees need to know

Each employee you have does multiple things, with multiple steps and tasks, and multiple potential outcomes and consequences.  How do you, as their manager, instruct them, guide them, and keep an eye on their work with so much to juggle? You do that by focusing on the only two things that your employees actually need…

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Why You Need To Be Loud … Remotely

Working from home, remote working, staying at home while trying to work… whatever you call it, some version of the home office is probably here to stay.  When you were at the office, you were physically present and could be seen at your desk, in meetings, and doing all the work things.  Now your presence…

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The Balance Of Work/Life Balance

When I say “work-life balance”, what do you think?  Employees: “boundaries from work and control over my time.” Employers: “my employees asking for more time off.” Who is right? They both are. And the conflict deepens when the business owner confronts her own work-life balance: “How can I justify the time off to read a…

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How To Find KPIs

Learn the Lessons

Here is an excerpt from written notes I sent a client (shared, of course, with permission).  “As we refocus on growth, I am working to get a list of KPIs we need to track. What are the numbers that will show our growth?” It’s not about the KPIs… Don’t start with the KPIs: start with…

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Effective Efficiency

We all want to be effective, and we all want to be efficient. Too often, these two qualities do not play well together.  To be more efficient, businesses cut resources and steps. Then, struggling to achieve results (i.e. seeing their effectiveness decrease), they throw money or time at the quickest fix available.  It is the…

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Passion Needs Action

Learn the Lessons

It is helpful, every now and then, to get a little bit philosophical. Last week’s look at passion was a chance to remind yourself that working through the challenges and successes of running a business is part of the fun. Or “fun”. It does not, however, stop there. Passion, to have impact, requires action. And…

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Decision Making Options – Reader Comment

Last month I shared a Reading Room post about Decision Making; it was a series of links to popular methodologies for making decisions. A reader question requested some more information on these methods in action. Ryan Williams is the president of Websuasion, an app development company, and he asked: Thanks for this breakdown, Rebecca. Our…

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The Wrong Way to Build Process – A Story

A client I worked with once told me a story from when she worked in the corporate world, early on in her career. It is a great example of a lack of process and all the problems that creates. The Story The protagonist of this story was in an administrative client facing position. She supported…

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