The Secret to Business Goals That Work: Small Steps, Big Impact. (The Worksheet)

Writing goals should be pretty easy, right? 

I have an idea of what I want to achieve. So I write that down. And then I’m done. 

But it does make you wonder: Why do 61% of corporate leaders say they struggle to meet their goals (The Economist research)? 

Writing the wrong goals

Because writing goals is not as easy as it seems. 

If your business doesn’t meet its goals, it’s not necessarily because you’re doing something wrong. It is more likely to be because you have the wrong goals. 

Too often business goals turn out to be

  • Too vague to be properly planned and acted upon
  • Too focused on a single person or department in the business
  • Too far removed from your current strengths and reality, and
  • Too broad and generic to make sense for your business

Writing real goals

My friend Ted McGee once hiked the Appalachian Trail. Yes: all of it. 

He told me that the worst thing to think was, “Ok, I have to hike from GA to Maine!”. Instead he would wake up each day saying to himself, “Today I am going to hike until [next achievable destination].”. 

He looked at where he was, decided what was realistic, and set a goal. 

Over the next 12 months in your business, don’t try to achieve your 10-year goals. 

Use this week’s worksheet to look at where you are right now, and what simple, direct actions will take you to your next destination. 

What next

Your business strategy defines your company’s values, business process, and goals. Contact me today to get started: a full strategy for $7400, 3 months to plan, 3 months to implement.

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