The Glue Your Business Needs Every Day

What has to happen in your business?  When people think of business functions, they tend to list marketing, sales, finance, human resources, maybe production as well.  However you make your list, there is one fundamental business function that ties all the rest together; the glue that makes it work, if you will.  Management.  Collaborate more…

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How easy is it to buy from you?

It was a fine, sunny day, warm with a breeze, and perfect for spending time outdoors.  The coffee carts were lined up along the street, right outside the park. The hero of our story decided to approach one such cart and order himself a coffee to drink while he worked outdoors for a bit.  He…

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How to plan to be spontaneous

“The last thing I want for my business is a plan or a process. I need my people to be spontaneous and adaptable”.  This is an actual quote from a business owner who is terrified of turning his employees into automatons.  His fear is valid: at what point is too much instruction removing any capability…

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Humans vs. Machines: Who Wins?

In the eternal struggle between humans and machines, I have come to trust the opinion of chess champion Gary Kasparov. Not least because his opinion has changed over time and as he examined results.  His conclusion is: machines are better than humans at some things. Humans are better than machines at some things. And nobody…

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Why it is time to stop selling

There is no money in sales.  No, really.  Think about it: you can sell, and sell, and sell. But at what point do you actually make money? When somebody else buys.  The money is in the action of buying, not the action of selling.  Before you build a sales plan, understand how your clients buy. …

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Can everyone in your business hear your customers?

Who talks to your clients every day? Is it you? Is it your salespeople? Is it the teams that serve your customers? Who listens to your clients every day?  What customer-centric means Being customer-centric is not just about appreciation gifts, cards on birthdays, and a friendly demeanor.  Being customer-centric means innovating for customers, not against…

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Business Continuity: Why and How

The following is a recording of an online conversation I had with Tanya Osensky about business continuity: what it is, why it matters, and how to do it. I shared this as part of my Events list, but I am receiving always more questions about this subject matter, so it is worth highlighting as its…

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Rebecca G. Brizi joins “How’s Your ePresence?” with Mark Galvin

Mark and I had a terrific chat for his podcast How’s Your ePresence. We covered it all: Why strategizing upstream will make marketing more effective What does it mean to bring diversity of thought into the workplace Let’s re-frame how we “fail” and “succeed” How does consistency make a business more effective See the video…

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Do you know when a job is done?

A job isn’t done until it’s done.  But when is it done? In your business, how do you know that the right things are happening, at the right time, and with the right outcome? Too often, people answer these questions saying “when the task is complete”. That might answer the first question, but it does…

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How to always learn from failure

It is a common trope that failure is a lesson. The question is: are we learning it? In school, we had lesson plans, curricula, lectures, and homework. To truly learn our lessons from failure – or mistakes, or problems, or imperfections – we need a lesson plan.  When you find that something has gone wrong…

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