Meetings, Not Monologues: A Collaborative Approach. (The Worksheet)

You know whenever you call a meeting at work, all your employees jump up for joy and yell, “Yay! A meeting! I can’t wait!” Well, no, this probably doesn’t happen.  Meetings are rarely met with this exuberance. Memes about how awful meetings are get shared every single day.  But it doesn’t have to be this…

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Laser Focus, Bigger Profits: The Power of Niche. (The Worksheet)

Unique Value Proposition

Every small business needs management consulting.  But not every small business is a good fit for my management consulting. Much like not every animal with four legs is a cat.  Many small businesses worry about being too specific – too niche – in their market, for fear of losing business to competitors.  To quote the…

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What you don’t know about… Graphic Design 🎨

Photo by Alice Achterhof on Unsplash

Visual communication is effective, fast, and valuable. This much we established last week.  A fundamental component of any visual communication is design.  But what does that even mean?  Can I download some free graphics, commission, and off-the-shelf logo, and use Papyrus font for all my materials? Sure… I could… but I shouldn’t.  I sat down…

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