What you don’t know about… Websites 👨🏻‍💻

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“Everybody who comes to a website has a task.” Wise words from Jason Wade, founder of Sitetrustee, offering website management. A business website isn’t for leisurely browsing. Business websites are designed to help people accomplish something. It is your job to make that accomplishment easy.  What is a website about  Every website is about that…

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How to write goals that matter… and that work (3/5) 👆

Last week you worked on the three questions you have to answer to write proper annual goals.  But our work here is not done yet.  Answering the questions is half the exercise. Now we have to structure those answers so they become more than ideas and hopes. They have to make a plan.  Goals that…

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Why you want to write an annual plan 👉 (1/5)

You want to start work in January knowing what your business will look like in December. And you want everybody who works for you and with you to know it too.  It’s easier to plan your actions and strategies if you know where you want to go. Annual planning is a thought process. It involves…

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Speak Like a Pro: Turn Technical Jargon into Tangible Benefits 🛠️ (4/5)

Photo by Alice Achterhof on Unsplash

You can make a client’s life better, you can make a client’s business better, but don’t forget to also make their work better.  Use your technical skills to ease their day-to-day efforts. It’s how you solve problems they can’t solve themselves.  These are your technical benefits.  Technical benefits It’s all about how you’re different from…

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A business plan starts with questions

We have talked about why a business plan is important, and even how to write one in ten minutes. Two ways Tuesday On Your Business is trying to make business planning effective and simple at the same time.  In response to this, many of you have correctly asked: what about the content that goes into…

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Buying software is not a business goal

Photo by Alice Achterhof on Unsplash

When you want to build a table, you know it’s not enough to buy a hammer.  When you want to make pizza, you know it’s not enough to buy a pizza stone.  You know that buying the tools is not the same as creating the thing.  And yet so often, when people want to build…

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You only need two things to meet your goals ✌️

Motivation and support.  When you have the motivation to do the thing, and the support to get it done, you have the perfect formula.  Motivation means willingness, but it is more than that. Motivation is also the excitement of doing the thing, it means looking forward to it and being a reliable party.  Support means…

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The ten minute business plan

Let me start by pointing out that you will not write a “Business Plan” – big B big P – in ten minutes. Not something an investor or a bank would accept.  But you can write a preliminary business plan – small b small p – in ten minutes.  And that business plan will be…

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