Feed The Soil, Not The Plant. (The Worksheet)

Having a great place to work makes people want to work there.  –> And when they want to work there, they show up happy.  —-> And when they show up happy, they do great work.  Make your business a great place to work.  And no: Friday pizzas and holiday parties won’t do it. Not on…

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Don’t Be Perfect: Be Valuable. (The Worksheet)

Every Tuesday, Tuesday On Your Business gives you ways to spend thirty minutes working on your business instead of in it. Step away from the day-to-day tasks of your work and spend time planning for the future, solving problems, and innovating. Starting today, I’m adding a weekly exercise to these posts and emails. For those…

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What you don’t know about… Employee Morale 😤

“How do I know what my employees are doing all day?” Step 1: good KPIs. Instead of tracking their desk time, track their results. But productivity isn’t the only consideration here.  Employee engagement and happiness can be reflected in how they spend their time at work. I spoke to Tess Gamble, founder of the concierge…

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Why PR Loves a Happy Home: Strong Branding and Culture (8/8) 🔊

A strong brand, a great culture, wonderful people, and offering true value are all vital.  And so is telling the world.  Especially now that you have so much to share.  Enter messaging.  And to learn more about that, I spoke to the founder of SowGrow PR, the always insightful Stephanie Richards.  What messaging is Where…

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It’s much more than a logo: Branding ABCs (or act, be, see) (4/8) 🎨

We have talked about your competitive positioning and how important that is to your brand.  We have talked about your company culture and how important that is to your brand.  It’s time to talk about “brand”: what is branding, after all? To answer that question, I would like to thank the wonderful Kriston Sellier, founder…

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Branding from Within: The Reasons of Mission and Values(3/8) 🎇

R G Brizi Business Consulting

We all agree that your business has a brand.  And we all agree that your brand must reflect your culture.  So… what is your culture?  It is not enough to say “good”, “bad”, “friendly”, or “serious”. If you want your brand to be a true reflection of your culture, you have to define it clearly. …

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The formula for creative employees: Set them free ⏯️ (5/6)

The wrong formula: work – eat – sleep – repeat.  The right formula: work – play – entertain – learn – eat – sleep – repeat and not in this order.  As explained by Leah Marone, mental wellness consultant and psychotherapist: Taking time away from work does not just serve as a reset, it also…

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