Posts Tagged ‘business planning’
Strategy Simplified: What It Really Means for Your Business. (The Worksheet)
What is strategy, anyway? Many people equate strategy with having a plan or thinking deeply about an issue. However, strategy has a specific definition and plays a crucial role in driving success within your organization. Let’s look at the most recent evolution of the definition. What strategy was In the past, strategy was often simplistically…
Read MoreRedefining “The Right Fit” For The Business And For The Job. (The Worksheet)
Every job in your business is different. You will need different people to fill them. People with a range of capabilities that will bring value to your business. Using last week’s worksheet, you defined the right values and behaviors for your business. Don’t stop there: find the right values and behaviors for each job in…
Read MoreHappy Employees, Loyal Customers, Big Goals: The 3 Pillars of Business Success
How would you define success for your business? How do you keep it up year after year? Each business will have a different answer to the first question. All businesses have the same answer to the second question: continued success comes from having Pillars of success These are the 3 pillars on which all my…
Read MoreWhy Client-Focused Goals Drive Success. (The Worksheet)
Every business needs clients. But what is something that is even better than clients? Loyal clients. What makes clients want to come back again and again? The value of current clients Keeping existing clients costs less than finding new ones, so repeat business is a profit driver. But it is more than just that. Loyal…
Read MoreTiny Wins, Big Results: How to Set Smaller Goals For Your Business. (The Worksheet)
“Shoot for the stars”. “Challenge yourself”. “The loftier the better” All things that people say about setting goals. And I don’t disagree … in principle. But don’t let it distract from the most important thing here: achieving your goals. Big Goals When we become more concerned with our goals making us uncomfortable, insecure, overworked, and…
Read MoreLaser Focus, Bigger Profits: The Power of Niche. (The Worksheet)
Every small business needs management consulting. But not every small business is a good fit for my management consulting. Much like not every animal with four legs is a cat. Many small businesses worry about being too specific – too niche – in their market, for fear of losing business to competitors. To quote the…
Read MoreDon’t Be Perfect: Be Valuable. (The Worksheet)
Every Tuesday, Tuesday On Your Business gives you ways to spend thirty minutes working on your business instead of in it. Step away from the day-to-day tasks of your work and spend time planning for the future, solving problems, and innovating. Starting today, I’m adding a weekly exercise to these posts and emails. For those…
Read MoreWhat you now know about… Everything 😀
Your business does not exist in isolation. You now know some of the most common service providers you’ll work with in your business. Most importantly, you know that working with any service provider always comes down to one thing: That one thing. Know one thing Your business service provider wants to know one thing: what…
Read MoreWhat you still don’t know about… Contracts 🗂️
A few weeks ago we found that the scope of your work is the most important thing in your contracts. In a conversation following that post, a new question arose: once I’ve written one contract, I can copy and paste my scope into all the standard templates, right? Wrong. “Contracts are not all the same,…
Read MoreWhat you don’t know about… Video Marketing 📽️
Visual communication has been around for a long time. Hieroglyphics, cave paintings, and ancient carvings were around long before alphabets. Today we use video: on YouTube, Instagram, TikTok, and whatever new platform will be all the rage by the time this post goes live in a few hours. So I sat down with Mohua Thakurta,…
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