Posts Tagged ‘strategy’
Hire People Not Skills: Hiring with Company Values. (The Worksheet)
Hiring new employees. You have outlined the job, listed necessary skills, and conducted thorough interviews. And still, it can go wrong. Who are you hiring Part of the problem is that you are not hiring a skill. You are not hiring a machine, which is programmed to do one thing over and over and be…
Read MoreHappy Employees, Loyal Customers, Big Goals: The 3 Pillars of Business Success
How would you define success for your business? How do you keep it up year after year? Each business will have a different answer to the first question. All businesses have the same answer to the second question: continued success comes from having Pillars of success These are the 3 pillars on which all my…
Read MoreBuild a Better Business: Understanding Your Organizational Chart. (The Worksheet)
In the last ten years, how many things have you heard are “dead”? Email, landlines, offices, retail stores. And yet all of these things still exist. They evolved. The same is true for the organizational chart, which people have been declaring as “dead” for almost ten years. But the org chart is not dead: the…
Read MoreStart With The End Goal: Is Change Worth It for Your Small Business? (The Worksheet)
Should you update your Mission Statement? “Yeah. Why?” Should you create a new role in your business? “Yeah. Why?” Should you develop a new product? “Yeah. Why?” I must thank my niece for introducing me to a favorite fictional character and unaware business guru: Olaf from Frozen. (Yes: he is a snowman. And a cartoon). …
Read MoreHow Delegation Drives Employee Engagement and Trust in Your Small Business. (The Worksheet)
Trust me, I get it: of course, you can’t delegate work. You would like to delegate work, it would be great if you could delegate work, but it isn’t that simple, is it? Why you don’t delegate Where to even begin? *This is my favorite, for more on this see this week’s video. Why you…
Read MoreFrom Strengths to Strategies: Differentiate Your Goals. (The Worksheet)
There is a reason teachers don’t want us to copy in school. It’s not just so that we learn the material. It is also so that we learn not to copy. Because so much in life is better when it is our own. One such point: business goals. Your business goals can’t be based on…
Read MoreLaser Focus, Bigger Profits: The Power of Niche. (The Worksheet)
Every small business needs management consulting. But not every small business is a good fit for my management consulting. Much like not every animal with four legs is a cat. Many small businesses worry about being too specific – too niche – in their market, for fear of losing business to competitors. To quote the…
Read MoreWhat you now know about… Everything 😀
Your business does not exist in isolation. You now know some of the most common service providers you’ll work with in your business. Most importantly, you know that working with any service provider always comes down to one thing: That one thing. Know one thing Your business service provider wants to know one thing: what…
Read MoreWhat you don’t know about… Websites 👨🏻💻
“Everybody who comes to a website has a task.” Wise words from Jason Wade, founder of Sitetrustee, offering website management. A business website isn’t for leisurely browsing. Business websites are designed to help people accomplish something. It is your job to make that accomplishment easy. What is a website about Every website is about that…
Read MoreWhat you don’t know about… Marketing 🧮
Marketing can feel like a guessing game, a mixture of magic and luck. But that feeling is wrong. When done right, marketing is highly planned and equally measurable. Marketing is data To learn more I spoke to Marc Apple, founder of the digital marketing agency Forward Push. Marketing is all about tracking data. But which…
Read More