Business Continuity: Why and How

The following is a recording of an online conversation I had with Tanya Osensky about business continuity: what it is, why it matters, and how to do it. I shared this as part of my Events list, but I am receiving always more questions about this subject matter, so it is worth highlighting as its…

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How To Find KPIs

Learn the Lessons

Here is an excerpt from written notes I sent a client (shared, of course, with permission).  “As we refocus on growth, I am working to get a list of KPIs we need to track. What are the numbers that will show our growth?” It’s not about the KPIs… Don’t start with the KPIs: start with…

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How To Attract Investors To Your Ideas

In all the forums and advice groups in which I participate, this question (and its many variations) is a common one. Not all businesses look for investors, but the answer to this question serves business owners in general planning as well, so it is always worth addressing. Indeed collecting the information you may need to…

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Make Money or Raise Money

I recently had occasion to revive this Gary Vaynerchuk classic quote: Make Money: Don’t Raise Money As business mantras go, this one is pretty powerful. In this case Gary Vee has two main points in mind: the importance of sales capabilities, and the sustainability of the VC culture (which he questions). There is a more…

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Resource Audit – A Story

To close out this content series about resource audits, how about a mini case study… a story, if you will, about a resource audit applied? The client A software business with an established product in its chosen market. The management board had a development plan for a new product, and data to prove a market…

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The Wrong Way To Do A Resource Audit

I will often say that there is no set formula for something: there is no one correct method. There are, however, plenty of incorrect ways to do things. Resource Audits are no exception. Here are some common mistakes made when performing a resource audit. Looking only at revenue Revenue is nothing but a number. Without its…

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The Right Way To Do A Resource Audit

In last week’s post we summarized some key internal resources a business must review and audit to effectively plan and get things done. The approach discussed works best for service businesses, which is what I tend to serve. Let’s broaden the scope this week and examine what goes into a resource audit for any type…

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Why You Should Perform a Resource Audit

Your strategy may be well planned, with a list of tactics, milestones, and to dos. Or perhaps your preference is to follow opportunity as it arises and not make too many decisions upfront. In either case, how are you ensuring your time is spent on maximum productivity? Can you confirm that you are having the…

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The Problem with Competing On Price

The low price point, the discount, the “save money here”… charging less can be an appealing strategy to win a quick sale or big deal. The problem is that it is a short term fix with no long term tie-in. Below are 4 “Why Not”s and 1 “Okay Maybe” for competing on price. It Allows…

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Product Competition vs Replacement Competition

Identifying competitors is not as simple as it seems. As I introduced in last week’s post: there are many reasons why a prospect may choose not to buy, and each of these is a form of competition. Another product that does the exact same thing may seem to be the same as a replacement, but…

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