Business Goals

Business Goals

Are you working in your business or on your business?

You have to make dozens of business decisions each day: knowing what you are working towards makes the difference between good decisions and bad surprises. How do you manage it all and still keep business management simple?

Business Goals give your business consistency and growth. 

Together we will assess your current situation, diagnose areas for improvement, and ensure that you are making decisions for your business that lead to growth. The Progress program gives you an outsourced Chief Strategist Officer for professional advice and performance tracking.

Ready to get started.

$600 kick off session,
Then: $550 per meeting

Monthly or quarterly meetings to track your progress and plan ahead.


An outcome of the business planning that you helped me with was the realization that the business model I was in caused me to put out urgent fires instead of focusing on what is important.

Jason Conn

US Bank

Rebecca Brizi spends her time building leaders who have clear goals, clear responsibilities, and a clear process. ... always prepared with a clear mission and a great attitude, I'm sure she will inspire.

Brendon Hall

Sheldon Baker Group

More Resources

Can everyone in your business hear your customers?

Who talks to your clients every day? Is it you? Is it your salespeople? Is it the teams that serve your customers? Who listens to your clients every day?  What customer-centric means Being customer-centric is not just about appreciation gifts, cards on birthdays, and a friendly demeanor.  Being customer-centric means innovating for customers, not against…

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You don’t have to be an entrepreneur to be entrepreneurial

Have you ever thought to yourself: “I wish my employees were more entrepreneurial?” Immediately followed by the question: “If they were entrepreneurial, wouldn’t they start a business instead of work for me?”.  Not necessarily: there is a difference between the words entrepreneur and entrepreneurial.  Let’s explore it.  Know how to spot opportunities Let me start…

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How to always learn from failure

It is a common trope that failure is a lesson. The question is: are we learning it? In school, we had lesson plans, curricula, lectures, and homework. To truly learn our lessons from failure – or mistakes, or problems, or imperfections – we need a lesson plan.  When you find that something has gone wrong…

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How Rocky Balboa Handles A Crisis

In the first four Rocky movies, he fights three different opponents. While, admittedly, the narrative arcs of the movies follow similar lines, the training plans differ significantly from one movie to the next.  In each film, he has different strengths and weaknesses. Most notably, a hit to the eye damages his peripheral vision for the…

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Branding: Personal or Business

What are you branding when you brand your business? Is it the product? Is it the culture? Or is it you personally? Yes, yes, and yes.  There are degrees to branding: all of what I mention above deserves separate consideration in terms of branding.  When you are a small business owner, it starts at the…

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Strategy – (Not) Using A Template

The most challenging part of planning in business is reviewing our own assumptions.  We take a lot for granted about our business and we struggle to examine our situations in detail or see them from new points of view.  This is human.  What is a business leader to do? Templates to the rescue: something with…

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How To Find KPIs

Here is an excerpt from written notes I sent a client (shared, of course, with permission).  “As we refocus on growth, I am working to get a list of KPIs we need to track. What are the numbers that will show our growth?” My response Don’t start with the KPIs: start with the roles. Think…

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Effective Efficiency

We all want to be effective, and we all want to be efficient. Too often, these two qualities do not play well together.  To be more efficient, businesses cut resources and steps. Then, struggling to achieve results (i.e. seeing their effectiveness decrease), they throw money or time at the quickest fix available.  It is the…

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Why Ask Why – A Story

Making the right decision is never easy. One of the things that makes it difficult is that we so often are fixing the wrong problem.  Once a business problem becomes obvious to us, it has been through various stages of development. If we try to solve only the problem that we see, we risk solving…

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Success Is Not Final

Starting at a young age, we are led to believe that life is fairly linear.  You go to school, then you specialize your field of study, then you start working, then you get promoted, then you retire and start playing bridge.  At some point, we start to suspect this is not entirely true…  The way…

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